Cold calling: Should you do it on your own?

If cold calling is one of the method used in your company to contact potential clients, ask yourself what does it require in terms of resources, time and money.

Maybe should you think about external telemarketing? Some business development agencies have developed an expertise to help companies with cold calling. We identify several advantages of such an action:

  • Expertise and deep knowledge of methods to use
  • Creation of scenarios and arguments
  • Targeting the right potential clients
  • Large database
  • Experienced workforce
  • Increase efficiency
  • No cure, no pay: based on qualitative meetings

In Belgium, such companies as PHCom or GO2Result are active in this area.

Categories : Advices | Tags : Sales | 0 commentaire associé

9 Jun 2011
http://www.bridgewater.be/spip.php?page=forum&id_article=187&id_rubrique=7

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